We didn't follow the SEO playbook.
We rewrote it.
XINOP was founded in 2024 with one observation: the way people search was fundamentally changing. ChatGPT crossed 100M users in 60 days. Perplexity was processing millions of queries with zero blue links. Google was replacing its own results with AI Overviews.
Traditional SEO agencies were still pitching meta descriptions and domain authority scores. We built something different — a methodology designed from the ground up for the generative search era. Entity architecture. llms.txt protocols. Structured data that speaks directly to large language models.
Today XINOP operates across B2B SaaS, healthcare, legal, and e-commerce — getting brands cited where it matters: inside the answers, not below them.